Christos Chatziioannou, after 9 years at 24MEDIA, he takes over the position of Director of Brand Experience. Christos Chatziioannou is an experienced executive in the market with many years of experience.
Native and Branded content is now a term too small to fit the range of advertising and experience the Group offers in the commercial market.
With the Brand Experience section, 24MEDIA once again shows the way to the future both in the customer journey that must be enjoyed by the brands that collaborate with a publisher and in the experience that the readers must enjoy when consuming branded content.