Panteio Day Project by 24MEDIA and Panteio University - “When ideas become texts”


In the context of the collaboration between 24MEDIA and the Department of Communication, Media, and Culture of the Panteion University of Athens, forty fourth-year students of the AD&PR Lab are taking over the editing  of the texts appearing on the Group’s sites (Huffington Post Greece, News247, Oneman, Ladylike, Sport24 & Contra), on Tuesday 22nd March. Each student of the AD&PR Lab, in the context of the module “Public Relations: The art of storytelling” has suggested a number of topics and has written on one of them as a semester project. The result will be judged by reader’s comments.

The Panteio Day Project was realized for the first time last year, in collaboration with Oneman.gr. This year all 24MEDIA sites are taking part, offering the opportunity to forty students to familiarize themselves with the operations of our Group’s sites and to fill them with their ideas, thoughts and concerns.

24MEDIA Content Director, Mr. Manos Michalos stated: “We are particularly pleased to be expanding our collaboration with the Panteio University and the Panteio Day Project. It is an honor for us to support such initiatives which will formulate tomorrow’s professionals”.

Assistant Professor and Head of the AD&PR Lab, Ms Betty Tsakarestou stated: “At the AD&PR Lab we combine creativity and hands-on learning with experimentation and the implementation of communication initiatives. Our collaboration with 24MEDIA for a 2nd year, enables students of the module “PR The Αrt and Power of Storytelling”, which we began in 2015 with Nikos Kakoliris and we continue in 2016 with Maria Dimopoulou of Asset Ogilvy PR, to participate in an interesting writing and editing experiment of stories for all of 24MEDIA’s sites in an age when the art of storytelling fundamentally connects communication and journalism. We wish to thank everyone from 24MEDIA and Asset Ogilvy PR for productive, three-day, collaboration”.

*We would like to thank the professors of the Department of Communication, Media, and Culture of the Panteion University, Ms. Betty Tsakarestou, Ms Dimitra Iordanoglou, and Mr. Stavros Kaperonis as well as the executives of Asset Ogilvy PR, Mr. Nikos Kakoliris and Ms Maria Dimopoulou.